Erik ten Hag didn't take long to endear himself to the Manchester United fans after conducting his first press conference at the end of last season.
Coming into the club amid a period of chaos, the Dutchman was announced as the new long-term appointment to take the reins upon the conclusion of Ralf Rangnick's unsuccessful interim period in charge.
Arriving on the back of three Eredivisie titles, it became apparent from the get-go Ten Hag was not going to stand for any of the problems that had scarred his predecessors during their ill-fated spells at the helm.
Aiming to stamp his authority immediately, the 53-year-old boldly claimed he could be the manager to put an end to the recent success of bitter rivals Liverpool and Manchester City.
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“I admire them both, Manchester City and Liverpool, they play really fantastic football," he said. "But you will always see that an era can come to an end and I am looking forward to battle with them. I'm sure all the other clubs will want to do that."
Pressed further on whether the superiority of both clubs could he halted even while Klopp and Guardiola remain in charge of their respective clubs, he added: “I think, yes.”
“The plan is huge, and we only have a short time,” continued the United boss. “First of all we will roll it out to the staff, then the players, and then you will see. What we are doing first is constructing the staff, constructing the squad and constructing a good pre-season plan. We have a strategy, a concept, and we will work on that.
“We at every club think about: ‘What is in the spirit of the club?’ That is what we want toRead on liverpoolecho.co.uk