Barcelona are set to sign a new sponsorship deal with Nike, with the American sportswear brand to continue their 26-year run as the kit manufacturer for the Blaugrana. After lengthy talks and repeated suggestions that Barcelona may change sponsors, it appears the two have come to a deal.
The Blaugrana had threatened either to start their own brand to make kits, or to sign with rivals Puma, who were offering a €100m signing bonus. However with Barcelona still contracted to Nike until 2028, that would of required Barcelona to break their current contract, which may well have cost them €40-50m.
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