Herve Renard masterminded defeat of Lionel Messi's Argentina in the Qatar World Cup group stage and now is hoping to experience more "emotions that you can't buy" at the Women's World Cup.
The 54-year-old gave up a lucrative contract as coach of Saudi Arabia's men – who he led to a famous win over eventual champions Argentina in Qatar – to take over the women's team of his native France.
They face Jamaica on Sunday in Sydney in their Group F opener and Renard told AFP that money is not what drives him.
"I go looking for emotions. World Cups are magical," he said in the lead-up to the tournament in Australia and New Zealand.
"Australia is a football country that likes women's sports. The stadiums will be full and there will be a great atmosphere. These are emotions that you can't buy.
"What I experienced a few months ago against Argentina, I could have been the richest man in the world and I wouldn't be able to buy the emotions.
"So I will be looking for these emotions again. That is my adrenaline and I hope to experience more unforgettable moments."
Renard took over a France team that was in disarray four months ago after a player mutiny precipitated the sacking of Corinne Diacre.
That may have been a daunting prospect for less wily operators, but Renard can call on rich experience.
A double African champion instantly recognisable on the touchline in his trademark white shirt, he has coached numerous clubs including a spell in England's lower leagues at Cambridge United two decades ago.
He has become a specialist at working with national teams since leading Zambia to a remarkable triumph at the Africa Cup of Nations in 2012.
He won the same competition with the Ivory Coast in 2015 and coached Morocco before
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