Shoppers snapping up Holly Willoughby's 'elegant' & Other Stories denim dress

Holly Willoughby has returned to Instagram with another iconic This Morning outfit, and this time, it's from popular brand & Other Stories.

The 42-year-old shared her outfit to Instagram - as is tradition - ahead of the ITV show and has been inundated with compliments. Shoppers were quick to praise the 'chic' and 'elegant' & Other Stories dress which comes in three different shades.

The & Other Stories Collared Midi Shirt Dress is priced at £75 and is available in 'dusty blue', 'bright red print', and a 'light beige floral print'. Holly wore the 'dusty blue' figure-hugging midi shirt dress and shared it to an Instagram post.

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On Instagram, her post read: "Morning Tuesday… see you on @thismorning at 10am with @alisonhammond55 @peterandre @jdonofficial … and it’s denim day in fashion today so joining in … #hwstyle dress by @andotherstories."

The gorgeous dress is in a slim-fit with an invisible side seam zip closure. It's been described as 'effortless and chic' by fans.

On the & Other Stories website, the full product description reads: "Collared midi shirt dress. Designed with a figure-hugging silhouette, this dress features a notched lapel collar with a deep v-cut neckline, a shirred bust with a front buttoned placket and soft ties at the back."

In the comments, one fan said: "Oh ok pretty."

A second shopper said: "Just such a beauty [loveheart eye emoji]."

A third fan said: "Beautiful and very chic, stylish & elegant."

A fourth shopper tagged their friend and said: "Love this dress."

If you like the sound of this dress, you can purchase it here for £75.

Alternatively, this long sleeved denim dress from River Island is priced at £59 and features the same