Dutch club Twente made more from BEER sales than player sales last season

One of their fans once went viral for somehow managing to carry 64 pints of beer and their stadium is sponsored by the Grolsch brewery.

So perhaps it's little wonder Dutch club FC Twente made more money from selling beer in their latest set of accounts than selling players.

The former club of Manchester United manager Erik ten Hag, who currently sit fourth in the Eredivisie table, this week released their financial results for the 2022-23 season.

As well as showing the club made a handsome net profit of €5million [£4.3m], the figures showed the club brought in €10.5m [£9.07m] from catering, a sharp rise.

From this, purchase and personnel costs must be deducted, but Twente still emerged with around €6m [£5.18m] profit.

By comparison, the buying and selling of players from 2022-23 earned them a profit of €3.75m [£3.24m].

Although the catering costs include both food and drink sales, the numbers still raised some eyebrows.

Voetbal International journalist Tom Knipping said: 'It's strange that FC Twente makes more money on beer than on players.

'I don't see anywhere else in Europe where a club earns more on beer than on football players.'

Twente's stadium, De Grolsch Veste [The Grolsch Fortress], is sponsored by the local beer maker in Enschede.

Unlike in the United Kingdom, drinking alcohol within view of the pitch in stadiums is allowed and fans at Twente have made headline with their beer carrying exploits.

In 2021, a picture of one fan carrying a stack of 64 pints loaded into cardboard trays went viral on social media.

That beat the effort of fan Christiaan Roetgering, who successfully transported 48 pints from the concourse bar back to his seat apparently without spilling a drop.

He told the Sun: 'I always go to the game with a