Manchester United are in advanced talks with Atalanta over the signing of Rasmus Hojlund, talkSPORT understands.
The Denmark international has already agreed personal terms with the Red Devils and is keen on making the switch.
United and Atalanta have been in discussions all week and are now close to agreeing on a fee, talkSPORT understands.
Erik ten Hag has been desperate to sign Hojlund after making him his top target to lead the line.
And United have indicated that they are willing to pay £50million for the 20-year-old.
Ten Hag has concentrated his efforts on signing the youngster after bringing in two players already this summer.
Mason Mount and Andre Onana have made the switch to Old Trafford but it has always been a striker that the Dutch coach has coveted.
Having scouted Harry Kane, Goncalo Ramos and Randal Kolo Muani, Hojlund quickly became the forward of choice.
The Danish wonderkid has been touted as one of the best young strikers in Europe but Atalanta were not keen on letting him go.
But United are now in advanced talks that could see Hojlund arrive in Manchester sooner rather than later, if all goes to plan.
Earlier negotiations had fallen flat when the Red Devils offered players as part of a potential deal.
But Atalanta had made it clear that they were only interested in straight cash and did not want any of their players included.
In 32 Serie A appearances, Hojlund scored nine times but it his intelligent movement, strength and surprising pace that has caught the eye.
Signing a young forward was a priority this summer after suffering without a clear goalscorer last season.
Cristiano Ronaldo's spectacular fallout that saw him leave before the World Cup meant Anthony Martial was the only recognised senior striker.
And even
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