Where FSG might look for Liverpool plan as one 'multi-club' ruled out

Fenway Sports Group is on the lookout for another football club to add to its portfolio, that much we know for sure.

In bringing back Michael Edwards to the fold earlier this month, FSG had to find a compelling reason for the former Liverpool sporting director to return, creating a ‘CEO of football’ role for him where one of the elements would involve the addition of another club.

Edwards has already wasted little time in hiring a new sporting director for the Reds, with Richard Hughes joining from Bournemouth, and attention will soon turn to just what club joins the ranks as FSG becomes the latest team owner to pursue a multi-club model.

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Speaking at the time of his appointment at the beginning of the month, Edwards, who will be working for FSG as opposed to Liverpool, said: “One of the biggest factors in my decision is the commitment to acquire and oversee an additional club. I believe that to remain competitive, investment and expansion of the current football portfolio is necessary.”

FSG had looked at acquiring another club back in 2021 and 2022, with a particular focus being on Brazil.

In 2021, Brazilian passed a law that gave greater encouragement to outside investors to arrive into the market, allowing for the creation of a ‘football limited company’ (Sociedade Anonima do Futebol, SAF), which created a special tax regulation for clubs in a country where the vast majority of teams had been non-profit.

Among the clubs to move to an SAF structure were Botafogo and Cruzeiro, with the former eventually acquired by US billionaire and Crystal Palace