We want you to weigh in on which supermarket you think rises above its competitors.
When you decide on your favourite store, you're normally set for life. If distance is no obstacle, you may find yourself travelling further afield to pick up the hottest new items or bargains.
That's not to say many of us won't make the most of whatever is located on our doorsteps. With every supermarket comes a unique brand of advertising to get shoppers through the doors.
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M&S brags its quality of food is the best around, Iceland prided itself as the go-to place for mums, Tesco makes "every little helps" and Lidl says it's "big on quality".
But as the saying goes: the customer is always right. We want you to weigh in on which supermarket you think is the best all-rounder or simply your favourite.
If you can't see our poll above, you can click here to quickly fill out your answer.
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