The latest UEFA financial report has revealed the top ten European clubs to be making money from jersey and merchandise sales - but the Premier League champions Manchester City are not among them.
Strong shirt sales can boost a club's bottom line, which is vital for their financial security and future expenditure in the era of FFP, but some clubs benefit more than others.
Manchester City posted a Premier League record turnover of £712.8m in November 2023, the year when they also won the Treble, before adding the Club World Cup in December.
However, Pep Guardiola's Citizens are absent from the top ten list of clubs who made the highest earnings from their merch sales, including those all-important shirts.
Spanish giants Barcelona topped the list, making €179m (£153m) from jersey and merchandise sales, €24m more than their LaLiga rivals Real Madrid.
Both the Spanish sides have been famously popular football shirts with fans, which has propelled them to the top of the list, whilst Bundesliga giants Bayern Munich were third on the list, making €147m.
Five Premier League sides made the top ten, the highest being Liverpool, who made €132m from their merch, €2m more than their northern neighbours Manchester United.
PSG were sixth on the list, having sold €97m worth of shirts and other items during the period, ahead of London duo Arsenal on €89m and Chelsea on €87m.
Italian giants Juventus, and Premier League Tottenham, rounded out the top ten, making €74m each from their merchandise sales.
Manchester City just missed out on the top 10, making €73m from their merchandise and shirt sales, putting them ahead of teams like Borussia Dortmund, AC Milan and Ajax in UEFA's ranking.
Traditionally well supported clubs Galatasaray, Leeds United,
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