'Emotional farewell' - Supporters get first glimpse of how Everton's last Goodison Park season will look

Evertonians have been given a first glimpse of the creative concept that will mark the club's historic final season at Goodison Park.

Taking its inspiration from the stadium’s former Goodison Road entrance, the club says that the artwork pays homage to 13 decades of innovation and achievement plus the passion and loyalty of generations of supporters. The brand will be used for all club campaigns and events celebrating Goodison’s farewell campaign and appear in a variety of ways across official channels and inside the stadium.

The design will make its debut when the club's Season Ticket renewal window for 2024/25 opens today, allowing Evertonians to guarantee their seat for the stadium’s final campaign before they relocate to their 52,888 capacity future home at Bramley-Moore Dock. It will then be rolled out further across different initiatives as the 2024/25 season draws nearer.

The artwork will also feature a contemporary take on the iconic Archibald Leitch pattern that has been synonymous with the stadium since the early 1900s. The modern twist has been chosen over a faithful reproduction of the design to make it unique to the historic final season and to complement the classic ‘Goodison Park’ typography.

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Versions of the creative, celebrating each club crest from the very first adopted in the 1920s, have also been created to acknowledge different eras and ensure the full Goodison story can be told.

Richard Kenyon, chief commercial and communications officer, said: “Goodison is so steeped in history it was important for us