Primark's new £12 shoes look very similar to ones sold by an expensive designer brand.
The bargain retailer has become known for its cheaper alternatives in recent years, often selling its own brand versions of high-end products for much less. Now, Primark is selling ballet flats that are very similar to ones sold by fashion brand Massimo Dutti, which are priced at £99.95 online.
Primark's shoes feature the same shape and cross over strap as the designer version, as well as similar gathering detail on the front. However, while the bargain shoes are made with faux leather, the Massimo Dutti shoes are made with cowhide leather. Due to the huge price difference, Primark's shoppers could save around £88 by opting for the 'dupe'.
The full Primark product description reads: "The ballet core trend has our stamp of approval this season! Crafted with a pleated faux leather design and an elastic strap for a secure fit, these ballet shoes are the pair you’ll reach for over and over again!
"What’s not to love? Dress them up to the office with slim-fit trousers and a satin shirt for a formal workwear look or keep it casual with denim mom jeans and a graphic tee. However you choose to style them, these stunning ballerinas will not disappoint!"
The resurgence of the ballet flat has officially arrived, with many retailers bringing the shoe back into stock. Since Primark brought back the ballet flat shoppers have been divided.
On TikTok, some Primark fans have heaped praise on the range of ballet flats available. One user showcased the Massimo Dutti lookalikes and said: "Quite literally the best flats I've gotten all year SPRINT to Primark", while another wrote: "Yes love they’re cute and so cheap." Another added: "RUN to Primark for
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